The trickle-down effect
: “You see that daffodil eyeshadow you’re wearing? That shade of yellow – Yellow Shadow No 5 by Estée Lauder, now part of the label’s EyeShadow Palette in Topaz Mosaic, pictured below – was first used by Tom Pecheux at the Derek Lam show, and the same yellow eventually made its way to secondary brands and then the department stores and then to some lovely Superdrug outlet where you no doubt found it.”) In other words, without even having to think about it, when you buy a new eyeshadow/lipstick/blusher, you will be right on-trend.So what brought about this revolution? Partly, it has to do with Mac cosmetics and their realisation that the ready-to-wear collections represented a major marketing tool, though I doubt even they knew back in 1995 when they sponsored their first show (they’re now up to 228) just what a behemoth they were unleashing – they’ve since been joined by the big players in make-up, plus haircare companies and even fake-tanning brands and nails, all keen to get in on the act.






I want the Iris Apfel Robin's Egg eyeshadow. Worthy of a late Christmas present, someone? Please?
Lol bought new make up... A eyeshadow palette with the darkest black and a #mac wonderwoman pressed powder.
Yes! That one! I will need a new one soon! RT @: @ @ is it the MAC arena eyeshadow?
@ @ is it the MAC arena eyeshadow?
@ do you have a purple MAC eyeshadow? Should we get one?
Photo perfect palette: The new MAC make up collection is inspired by avant-garde woman photographer Chen Man. The collection comprising beauty powder, fluidline, lipglass, mineralised eyeshadow, mascara, pigment and brow set, was developed based on the
“To add some sparkle, I applied a shimmery gold eyeshadow to the inner corners of her eyes and I applied another coat of mascara.” For that additional pop of Gold, try MAC's crushed metallic pigments in Lantern Light Gold (P2,000).




